The MuteSix blog.

    Explore our thoughts on customer journeys, advertising, marketing, social data, leadership, and #adtech news.

    Are Your Facebook CPMs Rising? Here’s Why [Podcast]

    October 3, 2018
    Are Your Facebook CPMs Rising? Tune in to today's podcast to hear from Steve Weiss, CEO ...
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    Facebook introduces Instant Experience (landing page within an ad)

    October 3, 2018
    Facebook recently launched Instant Experience, which is an upgrade of their Canvas ad ...
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    Facebook Updated Its Ad Delivery System in September 2018 – Are You Affected?

    October 3, 2018
    Facebook's algorithm is a machine learning system that is constantly improving itself as ...
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    How to Scale Using Lookalike Audiences on Facebook

    September 26, 2018
     For the bigger spenders on Facebook, the goal is to go from 100 sales per day to 1,000+.
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    How to get the Blue Verfication Badge on Instagram

    September 24, 2018
    Businesses and influencers with thousands of fans can now directly ask Instagram to be ...
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    Why You Should Be Advertising Your eComm Brand on YouTube [Podcast]

    September 21, 2018
    Learn from the experts at MuteSix on how to use YouTube to increase revenue for your ...
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    How to Personalize Ads at Scale on Facebook

    September 19, 2018
    The smaller the audience, the easier it is to personalize your ad copy. Personalizing ads ...
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    How Instagram's Action Button and New Direct Tools Work

    September 17, 2018
    Instagram has recently added direct tools and action buttons to its platform to help ...
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    How to Launch and Build an Affiliate Marketing Program [Podcast]

    September 14, 2018
    Learn from Steve Weiss, CEO of MuteSix, and Senior Campaign Manager Josh Henry-Hicks on ...
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    Shopify App Review: Yotpo

    September 12, 2018
    Yotpo (pronounced yot-po) is a Shopify content marketing app that helps e-commerce ...
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    YouTube's New Search-Based Targeting Tool

    September 10, 2018
    When it comes to serving ads and targeting specific audiences, there is no better ...
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    When to Start Scaling Your Ad Spend [Podcast]

    September 7, 2018
    Tune in to today's episode to hear from myself, Steve Weiss, and MuteSix's Senior ...
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