The MuteSix blog.

    Explore our thoughts on customer journeys, advertising, marketing, social data, leadership, and #adtech news.

    Facebook Lets Users Opt Out of Targeted Ads

    July 30, 2019
    There’s a lot of noise in the media right now about tech brands like Facebook having too ...
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    Have Your Facebook Ads Been Disapproved? Here’s What to Avoid

    July 25, 2019
    Did you know that there are certain things you CANNOT say in your Facebook ads and ...
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    4 Reasons Why Your Facebook Ads are Under-Delivering

    July 23, 2019
    Do you find that your campaigns are under-delivering on Facebook and Instagram?
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    Instagram Influencers Can Now Tag Products in Their Posts

    July 19, 2019
    Instagram has teamed up with a handful of Instagram influencers such as Kim Kardashian ...
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    Instagram Is to Serve Ads on Its Explore Tab

    July 17, 2019
    Instagram recently started testing ad placements in its Explore tab, which is used by ...
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    Relevance Score Is Updated with 3 New Ad Ranking Metrics

    July 11, 2019
    If you use the performance and clicks column at the ad level, you have probably noticed ...
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    3 Secrets To Increase Retention for Your E-commerce Subscription Business

    July 9, 2019
    Subscription businesses had a hot and brief time in the limelight a few years back—but ...
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    How to Use Plain Text Emails for E-commerce

    July 4, 2019
    Emails are an essential part of growing your own e-commerce store.
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    3 Types of Ad Copy to Use for Facebook Ads

    July 2, 2019
    Do you spend thousands of dollars per month on acquiring new customers using Facebook ads?
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    What Does Facebook Libra Coin Mean for Marketers?

    June 28, 2019
    Unless you’ve just come back from a silent meditation retreat, you will no doubt have ...
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    How to Use Value Optimization with Facebook Ads

    June 19, 2019
    Have you used value optimization on Facebook yet to find customers who are going to spend ...
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    How Cost Cap Bidding Works on Facebook

    June 13, 2019
    Facebook will be introducing a new way to bid, called Cost Cap.
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