The MuteSix blog.

    Explore our thoughts on customer journeys, advertising, marketing, social data, leadership, and #adtech news.

    How Cost Cap Bidding Works on Facebook

    June 13, 2019
    Facebook will be introducing a new way to bid, called Cost Cap.
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    The Art of Conversational Marketing

    June 11, 2019
    Are you using enough conversational marketing for your e-commerce store?
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    How to Create Effective YouTube Ads with Storytelling

    June 7, 2019
     Are you running ads on YouTube that aren’t being watched enough or are always skipped?
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    Facebook Automated Ads: How Do They Work and Should You Use Them?

    June 5, 2019
    Recently, Facebook launched Automated Ads, a new way for small businesses that don't have ...
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    Google Smart Shopping: Here's How It Works

    May 31, 2019
    In late in 2018, Google released its newest campaign type: Smart Shopping.
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    Facebook Location Targeting: An Advanced Guide

    May 28, 2019
    One of the most unique things about Facebook Ads is the ability to target users based on ...
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    You Can Now Buy Products Directly off Instagram Checkout (Beta)

    May 23, 2019
    I’ve been saying in various blog posts over the years that it will only be a matter of ...
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    The Mailchimp Alternative to Decrease Unsubscribe Rates

    May 20, 2019
    Harness the power of Klaviyo’s advanced e-commerce features to increase your email ...
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    MuteSix is One of Inc. Magazine's Best Workplaces 2019

    May 17, 2019
    MuteSix is one of the highest-scoring businesses, with standout employee engagement.
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    Facebook Campaign Budget Optimization

    May 9, 2019
    Starting in September 2019, Facebook will change the way it structures campaigns by using ...
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    Facebook Is Updating Where Your Ads Are Shown

    May 6, 2019
    If you run campaigns using Instant articles or Facebook's In-Stream or Audience network, ...
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    Creating an Efficient Marketplace Strategy on Amazon [Podcast]

    November 21, 2018
    On today's episode, Steve Weiss interviews David Yu, an expert on growing brands on ...
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