The MuteSix blog.

Explore our thoughts on customer journeys, advertising, marketing, social data, leadership, and #adtech news.

MuteSix is One of Inc. Magazine's Best Workplaces 2019

May 17, 2019
MuteSix is one of the highest-scoring businesses, with standout employee engagement.
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Facebook Campaign Budget Optimization

May 9, 2019
Starting in September 2019, Facebook will change the way it structures campaigns by using ...
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Facebook Is Updating Where Your Ads Are Shown

May 6, 2019
If you run campaigns using Instant articles or Facebook's In-Stream or Audience network, ...
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Creating an Efficient Marketplace Strategy on Amazon [Podcast]

November 21, 2018
On today's episode, Steve Weiss interviews David Yu, an expert on growing brands on ...
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Shopify App Review: Annex Cloud

November 19, 2018
Annex Cloud is a Shopify Plus app that helps larger businesses effectively engage with ...
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Create High-Quality Videos on Facebook Using Static Images

October 31, 2018
In August, Facebook quietly added a Video Creation Kit to its ads section of the Facebook ...
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Lower Your Facebook CPA With These 3 Reporting Tips

October 30, 2018
Facebook Ads Manager has more metrics and features than you can shake a stick at. 
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Building a Unique Product Experience w/ Rob Schutz of Ro [Podcast]

October 29, 2018
On today's episode, Steve Weiss interviews Rob Schutz, Co-founder of Ro. Ro is a ...
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Facebook Advertising Audience Size: What is Best?

October 25, 2018
How big should your audience be when running Facebook ads? Should you target narrow ...
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How to Pick the Right Conversion Window for Your Campaigns

October 24, 2018
When running the conversion objective, Facebook will ask you which conversion window you ...
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What is ITP 2.0? Combat the ITP.2.0 Facebook Ads Issue!

October 17, 2018
Have you noticed a discrepancy from your Facebook campaigns and CRM in regards to sales ...
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Automated Emails: Three Types Your E-commerce Store Needs to Send Out

October 16, 2018
On average, less than 3% of visitors make a purchase the first time they visit a website. ...
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